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Browsing by Subject young consumers

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Showing results 1 to 3 of 3
PreviewIssue DateTitleAuthor(s)PreviewTypeIssue DateTitleAuthor(s)
2014Smart shopping as consumer orientation and its selected correlates – empirical investigationMącik, R.; Nalewajek, М.Article2014Smart shopping as consumer orientation and its selected correlates – empirical investigationMącik, R.; Nalewajek, М.
20-Jun-2017Styles of making purchasing decisions by consumers from Z generation and Y generation – comparative analysisСмалей, О.; Smalej, O.; Університет ім. Марії Кюрі-Склодовської, м. Люблін (Республіка Польща); Maria Curie-Sklodowska UniversityArticle20-Jun-2017Styles of making purchasing decisions by consumers from Z generation and Y generation – comparative analysisСмалей, О.; Smalej, O.
2013The role of social media in the young consumers market – case study for Poland and Germanyde Pourbaix, P.; Chmielewski, К.Article2013The role of social media in the young consumers market – case study for Poland and Germanyde Pourbaix, P.; Chmielewski, К.